Yael Engel-Benno
Rebranding

We embarked on a branding project for a seasoned architect and interior designer with a wealth of experience in the industry. Each step of the branding process was given ample time – from research, experimentation, and preparation to precision and fine-tuning. Finally, we arrived at the long-awaited moment: the birth of Yael Engel-Benno – A Designer Who Accompanies You Home, represented by a never-ending manual line logo that symbolizes creativity and attention to detail.

The color scheme was thoughtfully selected by Yael herself and infused with precision, resulting in an unusual business card design that features a cool fan of colors that perfectly captures the essence of the designer’s style.